About the Authors

PeterAvatarPeter Merholz has been working in digital design for over 20 years. In 2001, he cofounded Adaptive Path, the world’s leading user experience firm. After leaving Adaptive Path, he spent time at Groupon, OpenTable, Jawbone, and Capital One.



30719bbKristin Skinner is Managing Director at Adaptive Path and Head of Design Management at Capital One, where she established and leads its Design Management practice.